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25% sales increase expected as Mitsubishi unveils its toughest Triton yet

Performance and safety upgrades to new-look Triton will make it one of the most advanced utes in the segment

Triton has gone from strength to strength since its launch 40 years ago, reflecting drivers’ changing demands. The latest edition is no exception, with a bold new look and performance enhancements to take driving to the next level.

The new 1-tonne ute was globally launched on Friday in Bangkok, Thailand, and MMNZ is eagerly awaiting its New Zealand arrival in late December.

“Triton is the fastest-growing mainstream 4WD ute in New Zealand and the third highest-selling, with 12.2%* market share,” said Reece Congdon, MMNZ Head of Marketing and Corporate Affairs.

“More and more Kiwis are looking to combine the luxuries of a lifestyle vehicle with the performance of a ute and Triton’s increasing popularity reflects its ability to deliver that. This new model brings enhancements to the durability, capability and comfort developed over decades of improvements.”

Tougher, better, safer, stronger

The new Triton combines powerful styling with a robust profile, increased ground clearance and an enhanced 4WD system, which together deliver rugged good looks, greater rigidity and improved off-road performance. Machine-finished 18” alloys on GLX-R and VRX models add an extra touch of quality.

Triton’s class-leading Super Select II 4WD system, available in top-of-the-range 4WD models, is now equipped with a new Off-road Mode featuring GRAVEL, MUD/SNOW, SAND and ROCK settings. When engaged, Off-road Mode controls engine power, transmission and braking to regulate the amount of wheel slip and thereby maximise all-terrain performance.

The addition of Hill Descent Control to Triton’s off-road armory provides further assistance in challenging situations, maintaining a constant vehicle speed during descents by regulating braking force to each wheel, allowing the driver to concentrate on steering.

There are performance enhancements on the open road, too, with the addition of a new six-speed automatic transmission, enabling smoother, more powerful acceleration overall and less engine noise at high speeds.

The existing range’s high-durability, ladder-type frame and high-impact protection cabin structure is retained, backed by the latest in Mitsubishi’s active safety and driver assistance systems. These innovative safety features are new to Triton, with Forward Collision Mitigation and Lane Departure Warning also available down the range on GLX & GLX-R models.

Top-of-the-range VRX models benefit from Blind Spot Warning, Rear Cross Traffic Alert, Multi Around View Monitor and front and rear parking sensors, among other features – all of which make Triton one of the most advanced utes in the segment.

VRX and GLX-R models also feature larger front brake discs and two pistons in each caliper for improved braking performance and greater safety overall.

“The new model features significant improvements to the durability and reliability demanded of a ute by commercial operators, alongside refinements to the already high levels of comfort and performance sought by all our customers,” said Congdon.

“When the full range is announced in the coming weeks, we believe Kiwis will be blown away by what’s on offer. The VRX in particular will represent incredible value at a price that will surprise ute buyers.

“We look forward to bringing this real-world tested beast to New Zealand and seeing the reaction from existing and potential new customers around the country. Triton has long been a hit with Kiwis due to its great performance, value and New Zealand’s leading new car warranty. We are confident this new Triton will push uptake to the next level, with sales expected to increase by up to 25%.”

* As of 30 September 2018


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