To have mana is to hold respect. Mana is not created from a single act, it is built over time.
FUSO Shogun has earned its reputation over many years and many millions of kilometres on New Zealand roads. It is built for this land, with an intuitive transmission mapped and fine-tuned with input from hardened Kiwi truckies.
It is strong, dependable and it looks after its own, through advanced safety systems, through enhanced efficiency and lower running costs, and through a range of configurations for key applications led by the most powerful Japanese truck available, the Shogun 510.
Whichever Shogun you get into, you can trust it will show up, day after day, week after week, year after year, because FUSO New Zealand knows mana is earned, not simply engineered.
This is Shogun. Built for New Zealand.
Deliverables: Media releases and promotion, print and digital advertising, product brochure and spec sheets, web landing pages, signage, testimonials, video.
“I really couldn’t be happier with Shogun. If the business continues in the right direction, there will be more on the way.”
Watch our video testimonial from Shogun owner Jason Innes, owner of JWI Earthmoving Ltd.
Testimonials have always been one of our core strengths. Done the right way, these end-user stories provide authentic and compelling marketing content for almost any type of product. For a potential customer in the consideration phase of the purchasing cycle, first-hand endorsement from ‘someone like me, or someone I want to be’ can provide added confidence in their decision-making process. On the other side of the coin, for the subject of the testimonial, a brand can demonstrate the value they perceive in their customer’s business story.
Targeted print and digital advertising remain key ingredients in the mix to spread awareness among an identified customer base. It’s all part of what we do!
Behind the captivating photography, engaging stories and punchy advertising slogans, there comes a point where people want to get to grips with the nitty-gritty. That’s where detailed and clearly presented technical information comes to the fore. We’ve created spec sheets for every model in the Fuso New Zealand range.
We'd love the opportunity to discuss how we could support your brand.