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Parts marketing print advertising by Dinniss Communications

FUSO became the leading truck brand in New Zealand in 2021 and retained its position in 2022 – thanks in part to a renewed marketing focus from Fuso New Zealand, supported by the hard work of its dealers across the country. Dinniss Communications is proud to have played a role in helping achieve that success.

The introduction of a range of new truck models – from the highly rated Canter Tipper to the all-new Enduro workhorse and return of a technologically advanced Shogun range –

provided a number of opportunities for FUSO in the transport market.


Our role was to help identify and support those opportunities with a clear and measurable promotional strategy. Part of that strategy included print and digital advertising through paid and owned channels.

Deliverables: marketing strategy, advertising management, print and digital advertising creative, photography.

FUSO - Print & Digital Advertising

Client: Fuso New Zealand

Campaign Type: Product launch & promotion

Truck warranty print advertising by Dinniss Communications

We'd love the opportunity to discuss how we could support your brand.

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